TAY Investments announced the acquisition of a fully approved development site at 212-230 Culver Avenue in Jersey City's West Side neighborhood, marking the company's largest development project to date. The 56,897-square-foot site will accommodate an 8-story building with 365 residential units, approximately 1,500 square feet of ground floor commercial space, and 184 indoor garage parking spaces. This move is significant as it demonstrates TAY's continued commitment to the Jersey City market where it has been active since 2013, currently operating six projects totaling over 800 residential units.
The property's strategic location along Route 440 places it within an area undergoing substantial transformation driven by major anchors including the 100-acre Bayfront waterfront redevelopment, the SciTech Scity innovation hub, and the expanding New Jersey City University campus. Proximity to the West Side Avenue Hudson-Bergen Light Rail Station, just 0.3 miles away, provides direct access to downtown Jersey City and Manhattan, enhancing the site's appeal for future residents and commercial tenants. This connectivity is crucial as Jersey City continues to attract residents seeking alternatives to Manhattan with easier commuting options.
The development, featuring a mix of studio, one-bedroom, and two-bedroom configurations across 312,915 gross square feet, will include extensive amenities under "The Sanctuary" wellness area. These will include a pool, hot tub, state-of-the-art gym, yoga and meditation center, dry and wet saunas, cold plunge, pickleball court, and rooftop bar, all integrated with advanced technology features. Construction is scheduled to begin in the second quarter of 2026, with a grand opening targeted for summer 2028, aligning with anticipated market conditions as interest rates normalize and construction costs moderate.
This project matters because it represents a substantial private investment in a neighborhood poised for growth, potentially driving economic activity, creating construction jobs, and adding to the housing supply in a high-demand area. The emphasis on wellness amenities and sustainable design reflects evolving resident preferences post-pandemic, while the commercial space could support local businesses. As noted by Yuval Shram, Founder and CEO of TAY Investments, the acquisition reinforces confidence in Jersey City's long-term potential, particularly the West Side, which offers a combination of connectivity and community energy. The project's scale and timing may influence other developers to consider similar investments in emerging neighborhoods, contributing to broader urban development trends in the New York City metro area.
